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Courses, seminars and lectures since 1996


Since 2006 Oliver Zöllner has been on the faculty of Stuttgart Media University's Digital and Media Economics BA, Media Management MA and Corporate Communication MA programmes. Since then he has also been teaching, as honorary professor, in the Social Sciences BA and Political Communication MA programmes at the Heinrich Heine University Düsseldorf. Previously, as a visiting lecturer from 1996 to 2006, Oliver Zöllner delivered communication and media research courses at various German universities, all listed below.

Courses taught as professor at Stuttgart Media University (2006 until present):

• Undergraduate courses:

Methods of social research
(Summer 2006 & Winter 2006/07 & Summer 2007 & Winter 2007/08 & Summer 2008 & Winter 2008/09 & Summer 2009 & Winter 2009/10 & Summer 2010 & Winter 2010/11 & Summer 2011 & Summer 2013 & Winter 2013/14 & Summer 2014 & Winter 2014/15 & Summer 2015 & Winter 2015/16 & Summer 2016 & Winter 2016/17 & Summer 2017 & Winter 2017/18 & Summer 2018 & Winter 2018/19 & Summer 2019 & Winter 2019/20 & Summer 2020 & Winter 2020/21 & Summer 2021 & Winter 2021/22 & Summer 2022 & Winter 2022/23 & Summer 2023 & Winter 2023/24 & Summer 2024 & Winter 2024/25)

Statistics
(Summer 2006 & Winter 2006/07 & Summer 2007 & Winter 2007/08 & Summer 2008 & Winter 2008/09 & Summer 2009 & Winter 2009/10 & Summer 2010 & Winter 2010/11 & Summer 2011 & Winter 2011/12 & Summer 2013 & Winter 2013/14 & Summer 2014 & Winter 2014/15 & Summer 2015 & Winter 2015/16 & Summer 2016 & Winter 2016/17 & Summer 2017 & Winter 2017/18 & Summer 2018 & Winter 2018/19 & Summer 2019 & Winter 2019/20 & Summer 2020 & Winter 2020/21 & Summer 2021 & Winter 2021/22 & Summer 2022 & Winter 2022/23 & Summer 2023 & Winter 2023/24 & Summer 2024 & Winter 2024/25)

Empirical media research: Theory and methods
(Summer 2006 & Winter 2006/07 & Winter 2007/08 & Summer 2008 & Winter 2008/09 & Summer 2009 & Winter 2009/10 & Summer 2010 & Winter 2010/11 & Summer 2013 & Summer 2015 & Summer 2016 & Summer 2017 & Summer 2018 & Summer 2019 & Summer 2020 & Summer 2021 & Summer 2022 & Summer 2023 & Summer 2024)

Media sociology [in English]
(Winter 2010/11 & Summer 2011 & Winter 2011/12 & Winter 2012/13 & Summer 2013 & Winter 2013/14 & Summer 2014 & Winter 2014/15 & Summer 2015 & Winter 2015/16 & Summer 2016 & Winter 2016/17 & Summer 2017 & Winter 2017/18 & Summer 2018 & Winter 2018/19 & Summer 2019 & Winter 2019/20 & Summer 2020 & Winter 2020/21 & Summer 2021 & Winter 2021/22 & Summer 2022 & Winter 2022/23 & Summer 2023 & Winter 2023/24)

Media and society
(Winter 2022/23 & Summer 2023 & Winter 2023/24 & Summer 2024 & Winter 2024/25)

Radio and podcast production (HORADS 88.6)
(Winter 2010/11 & Summer 2011 & Winter 2011/12 & Winter 2012/13 & Summer 2013 & Winter 2013/14 & Summer 2014 & Winter 2014/15 & Summer 2015 & Winter 2015/16 & Summer 2016 & Winter 2016/17 & Summer 2017 & Summer 2018 & Winter 2018/19 & Summer 2019 & Winter 2019/20 & Summer 2020 & Winter 2020/21 & Summer 2021 & Winter 2021/22 & Summer 2022 & Winter 2022/23 & Summer 2023 & Winter 2023/24 & Summer 2024 & Winter 2024/25)

Corporate communication and public relations
(Winter 2006/07 & Summer 2007 & Winter 2007/08 & Summer 2008 & Winter 2008/09 & Summer 2009 & Winter 2009/10 & Summer 2010 & Winter 2010/11 & Summer 2011 & Winter 2012/13 & Summer 2015 & Summer 2016)

Media marketing
(Summer 2006 & Winter 2006/07 & Summer 2007 & Summer 2009)

Introduction to academic research and writing
(Winter 2006/07 & Summer 2007 & Winter 2007/08 & Summer 2008 & Winter 2008/09 & Summer 2009 & Winter 2009/10 & Summer 2010)


• Graduate courses:

Public diplomacy and nation branding [in English]
(Winter 2015/16 & Winter 2016/17 & Winter 2017/18 & Winter 2018/19 & Winter 2019/20 & Winter 2020/21 & Winter 2021/22 & Winter 2022/23 & Winter 2023/24 & Winter 2024/25)

Digitality and society
(Winter 2015/16 & Winter 2016/17 & Winter 2017/18 & Winter 2018/19 & Winter 2019/20 & Winter 2020/21 & Winter 2021/22 & Winter 2022/23 & Winter 2023/24 & Winter 2024/25)

Empirical research on digital society
(Winter 2015/16 & Winter 2016/17 & Winter 2017/18 & Winter 2018/19 & Winter 2019/20 & Winter 2020/21 & Winter 2021/22 & Winter 2022/23 & Winter 2023/24 & Winter 2024/25)

Empirical media research: Quantitative methods
(Winter 2007/08 & Winter 2008/09 & Summer 2010 & Summer 2011 & Winter 2012/13 & Winter 2013/14 & Winter 2014/15 & Winter 2015/16)

Empirical media research: Qualitative methods
(Summer 2008 & Summer 2009 & Winter 2009/10 & Summer 2010 & Summer 2011 & Winter 2012/13 & Winter 2013/14 & Winter 2014/15 & Winter 2015/16)

Media research project
(Summer 2008 & Summer 2009 & Winter 2009/10 & Summer 2010 & Summer 2011 & Winter 2012/13 & Winter 2013/14 & Winter 2014/15 & Winter 2015/16)

Global media markets and communication [in English]
(Winter 2007/08 & Summer 2009 & Winter 2010/11 & Winter 2012/13 & Summer 2014 & Winter 2015/16)


Courses taught as honorary professor at the University of Düsseldorf (2006 until present):

Transnational communication: International broadcasting and public diplomacy
(Summer 2006)
[More details here.]

Transnational media communication and the diaspora [in English]
(Winter 2006/07)
[More details here.]

Elderly people and media communication
(Summer 2007)
[More details here.]

Global media and communication [in English]
(Winter 2007/08)
[More details here.]

State actors and their self-representation: Propaganda, public relations, public diplomacy
(Summer 2008)
[More details here.]

International communication: Nation branding [in English]
(Winter 2008/09)
[More details here.]

Worldwide communication: New electronic empires or old hegemonies?
(Summer 2009)
[More details here.]

'Noopolitik': Soft power and international communication [in English]
(Winter 2009/10)
[More details here.]

International media, international communication
(Summer 2010)
[More details here.]

International communication: Nation branding and public diplomacy [in English]
(Winter 2010/11 & Winter 2012/13 & Winter 2014/15 & Winter 2015/16 & Winter 2016/17 & Winter 2017/18 & Winter 2018/19)
[More details here.]

Media, migration and identity
(Summer 2011)
[More details here.]

Media ethnographies of the diaspora [in English]
(Winter 2011/12)
[More details here.]

Media, migration and identity in a globalised world [in English]
(Winter 2013/14)
[More details here.]

Social media, digitisation and the everyday: An introduction to digital ethics [in English]
(Winter 2019/20 & Winter 2020/21 & Winter 2021/22 & Winter 2022/23 & Winter 2023/24)
[More details here.]

Living in virtual worlds: The ethics of digitality and artificial intelligence [in English]
(Winter 2024/25)
[More details here.]

Courses taught as visiting lecturer at various universities (1996-2010):

Introduction to radio research
(Winter 1996/97, University of Paderborn)

Introduction to television research
(Summer 1997, University of Paderborn)

Introduction to qualitative television research
(Summer 1998, University of Düsseldorf)

Public relations as a profession: Theory and practice
(Winter 1998/99, University of Düsseldorf)

Public relations as a profession II: Theory-to-practice transfer,
evaluation methods, and perspectives
(Summer 1999, University of Düsseldorf)

International television
(Winter 1999/2000, University of Düsseldorf)

Understanding multimedia: Marshall McLuhan
(Summer 2000, University of Düsseldorf)

Introduction to qualitative television research
(Winter 2000/01, University of Bochum)

Radio research: Target groups, formats, and lifestyles
(Winter 2000/01, University of Düsseldorf)

International journalism in German media
(Summer 2001, University of Düsseldorf)

Applied quantitative and qualitative research
(Winter 2001/02, University of Bochum)

Places of communicative action: The disco
(Winter 2001/02, University of Düsseldorf)

International communication and broadcasting
(Summer 2002, University of Technology Dresden)

Trickle effects from the Ivory Tower? Research into the impacts
of communication research
(Winter 2002/03, University of Düsseldorf)

Journalism in the crossfire? Reporting wars and crises
(Summer 2003, University of Düsseldorf)

Broadcasting and international communication [in English]
(Summer 2003, University of Erfurt)

Broadcasting and the world communication system
(Winter 2003/04, University of Bochum)

Media use and cultural identity among migrants in Germany
(Summer 2004, University of Osnabrück)

Public diplomacy: Institutions, issues, theories
(Winter 2004/05, University of Düsseldorf)

Radio research: Target groups, lifestyles, formats
(Winter 2004/05, University of Bonn)

Investigation: Methods of research and analysis in European journalism
(Winter 2004/05 & Summer 2005, University of Dortmund)

Transcultural media and migrants
(Summer 2005, University of Bonn)

Crisis and war communication and editorial ethics
(Summer 2005, University of Düsseldorf)

International media research [in English]
(Winter 2005/06, University of Düsseldorf)
[More details here.]

The German mediascape: Television and radio broadcasting
(Winter 2005/06, Dortmund University of Applied Sciences)

Media concentration, media power and media governance [in English]
(Summer 2010, Deutsche Welle Academy/University of Bonn)


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